ActiveCampaign

ActiveCampaign is a US marketing automation company founded in 2003. Businesses use it to send email campaigns and build automated customer journeys that react to behaviour, such as visits, purchases and form submissions, across email, SMS and WhatsApp. Its CRM features help small sales teams track deals, and site tracking, lead scoring and segmentation personalise messages. Newer AI features, described as autonomous marketing, let AI agents build campaigns, write content and optimise sends using large amounts of performance data. Hundreds of integrations connect ActiveCampaign to ecommerce platforms, CRMs and payment tools, and transactional email handles receipts and password resets. A free trial is available. For affiliates, ActiveCampaign suits email marketing tutorials, small business guides and marketing automation comparisons. The official programme pays recurring commission and reports a high average payout per referral.