Emporia

Emporia is a US company founded in 2020 that helps market researchers find and recruit verified professionals for B2B research. Researchers specify the job titles, industries, company sizes and other criteria they need, and Emporia sources respondents from more than 140 industries, including verified clinicians and health system leaders, for surveys, interviews and focus groups. The platform verifies identity and expertise to reduce fraud and low-quality responses, automates screening and scheduling, and distributes incentives to participants. Targeting can use behavioural intent signals for niche audiences. Emporia is used by research agencies, consulting firms and in-house insights teams. For affiliates, Emporia suits market research, product management and consulting content. The programme pays a fixed amount for each new paying customer. Pricing depends on the audience.