Puzzle Description
Puzzle is a US fintech company founded in 2019 that builds accounting software designed for startups and the accountants who serve them. It connects to banks and financial tools such as Stripe, Mercury, Ramp, Brex and Gusto, categorises transactions automatically with AI and keeps books up to date in real time rather than only at month end. Founders see cash flow, burn rate, runway and revenue metrics in dashboards, while accrual features handle revenue recognition, prepaid expenses and fixed assets. Businesses can run their books themselves or add Puzzle bookkeepers for review or a fully managed close. Puzzle also connects books to AI assistants through MCP. A free plan is available for early-stage companies. For affiliates, Puzzle suits startup finance content and accountant communities. The programme on Impact pays a fixed amount per customer.
Some of Puzzle's features
- Real-time AI bookkeeping
- Integrations with Stripe, Mercury and Gusto
- Cash flow, burn and runway dashboards
- Accrual accounting features
- Optional bookkeeping services
- AI assistant connection via MCP
Puzzle's Referral Program
Puzzle's affiliate programme runs on Impact and is listed at $250 per customer, with a 30-day cookie. Payouts are made by ACH or PayPal.
